elevator pitch
advertising + social media
focusing on the themes of the '80s and '90s to create graphics for an event where Cal Poly students have 90 seconds to pitch their startup idea
internship, 2022
communication objectives
utilize imagery of a mixtape and patterns popular in the two decades, such as lightning bolts, geometric shapes, and zig zags, to create funky, bold, colorful, hip, and fun collateral
tools
photoshop
process
illustrating different compositions dealing with cassette tapes interacting with large, bold type
final designs
manipulating information onto the cassette tape, adding geometric shapes, and using bright, bold color variations of the Cal Poly colors
